Everyday Fashion Psychology

As the saying goes, “dress for the job you want, not the job you have.” Clothing, predictably, impacts what other people think of a person. However, new research shows that it’s not just them, clothing also affects how you view yourself.

Now the real question is, what do we do with this information? Many articles discuss ways of turning clothing into a tool for success on the job. However, I recently stumbled upon an article from the Huffington Post that discusses some of the stranger points. I have listed some of my favorites below:

  1. A masculine style on a woman makes her a more likely candidate for hire when compared a candidate wearing a feminine style.
  2. Men in tailored suits are perceived to be more confident.
  3. Unfashionable and outdated clothing causes people to stand further away.
  4. People have a higher likelihood of giving money to someone dressed like them.

The remainder of the list is also very interesting, although I don’t think I needed a study to know that women are more likely than men to own more than 10 pairs of shoes.

It makes me wonder if the clothing choice creates a different response from others or causes the wearer’s behavior to change, making people respond to them differently. It’s probably the result of both.

I think a lot can be drawn from point number four in particular. Perhaps, a similar style can create a sense of connection between individuals. It’s worth considering the environment and people you will be dealing with before choosing an outfit for the day. That choice may impact how people respond to you and help you relate to them.

Try dressing like a person you’d like to befriend or dress to blend in a certain setting. Do you feel different, do people respond to you differently, or both?




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